Playing to Positivity vs Pain Will Win Every Time

Playing to Positivity vs Pain Will Win Every Time

Been there, done that! I’ve fallen victim to pain sells. I’ve been conditioned by all the social media that if you identify a pain point and convince your audience they are a victim, they will seek the quick fix that is promised. The problem with that is...
Leadership Through Crisis Can Cause More Chaos

Leadership Through Crisis Can Cause More Chaos

When sales are down or complaints are up and leaders are given an urgent mandate to turn things around, often they make things worse in the process of trying to do good. Sound familiar? Yes, there are power points that describe Why there is a sense of urgency, but...
What would your 5 year old self tell you now?

What would your 5 year old self tell you now?

Recently I was asked a question, ‘How did you reinvent yourself’ when referring to my persona now vs. when I was in a corporate 9-5. To this question, I responded: “I’ve become the person I once was”! As a child I was talkative, free...