PSA: Your Marketing Strategy is Not Working!
I am so tired of the transactional based pitches on Linkedin.
Gone are the days of networking from a place of curiosity and seeking to learn how we can help each other.
How many of you are getting the pitch lately of
a) These are MY services
b) You may need MY services
c) Book a call with MY scheduling link
Ugh!!!! I’m so tired of trying to be nice and say no thank you so I’m just going to put it all out there.
Some of these companies have totally missed an opportunity.
Had they started from a place of truly looking to form meaningful relationships… I might have invited their CEO onto my podcast to reach a broader audience!
Had they started from a place of getting to know me…they might have gotten referrals to people they can serve!
Had they started from a place of just saying “Hello”, I might have said “Hello” back and say how can I help you?
But instead, marketing strategies are to mass market and hope 0.5% might say yes.
I’m just saying… anyone that starts from a place of saying “I just want to learn more about what you do, would you be open to connecting”, will more than likely get a “Yes, let’s connect”.
Anyone else out there mad as heck that humanity has fallen to transactional relationships?
Please leave your comments below.
And to those leaders who are using mass marketing for lead gen… please stop because it’s not leaving a good impression about your brand.
If you are truly interested in reaching the people you can serve, do the hard work and start one by one saying “Hello”.
Be well-Deb